About Us

33 windows.

Five floors.

One big idea.

Not Actual Size is an employee-owned B Corp in the heart of London. We may be a small agency in the Big Smoke, but we’ve always had ideas that far outweigh our actual size.

It started with two creatives who wanted to break away
from the noisy massive-ness of the corporate world. Give attention, instead of taking it. Build up clients, instead of portfolios. And make work that matters, all that matters.

17 years later, we’re still rebelling against the noise. And using a little Radical Respect to create things that are big, brilliant and meaningful.

Photo in black and white of the office

London — Newbury St Office

Respect for the world

Illustration of planet earth with the continents covered in blooming flowers.

We’re a certified B Corp so we don’t just do good things on our doorstep – we do good things beyond it.

Respect for balance

Illustration of a board balancing on a circle. There is a cityscape on one side and mountains and trees on the other.

Hybrid working makes us happy. Having the opportunity to work abroad for a month every year makes us even happier.

Respect for community

Illustration of four people holding hands in a circle. Instead of heads they have a coffee cup, flowers, a croissant and a basketball.

From restaurants and bakeries to yogis and masseuses, we work with local businesses to support our EC1 community.

Impact Report

Learn more about the little things we do every day to make a positive impact on the world.

Download

People

— Meet our collective of listeners, writers, designers, 
observers, organisers, film makers and photo takers.

Lottie Baring
Lottie Baring
Strategy Director
Emma is wearing jeans and a grey jumper. She smiles as she looks directly into the camera with her hands on her hips.Emma is wearing jeans and a grey jumper. She smiles as she looks directly into the camera with her hands clasped in front of her.
Emma Johnson
Creative Producer
Katie is wearing black trousers and a black jacket as she sits casually on a wooden stool. She’s smiling slightly as she looks directly into the camera.Katie is wearing black trousers and a black jacket as she sits casually on a wooden stool holding a coffee mug. She’s looking off-camera and smiling.
Katie Sawdon
Content Executive
Rachel is wearing a black jumper as she stands confidently, looking directly into the camera and smiling.Rachel is wearing a black jumper. Her eyes are closed as she laughs with a wide smile.
Rachel Peacock
Writer
Rosie is wearing a white shirt and black jeans as she looks directly into the camera, smiling with her hands in her lap.Rosie is wearing a white shirt and black jeans as she looks off-camera, smiling as she is photographed mid hair flick.
Rosie Hopley
Content Manager
Sydney is wearing a beige jacket, blue jeans and white tank-top as she looks directly into the camera smiling.Sydney is wearing a beige jacket, blue jeans and white tank top as she smiles and looks off-camera.
Sydney Cowie
Social Content Director
 Angie is wearing black jeans, black glasses and a black cardigan as she looks directly into the camera.Angie is wearing black jeans, black glasses and a black cardigan. She’s sitting on a stool with her head tilted to one side.
Angie Filippone
Senior Content Manager
Elenya is wearing black jeans and a black cardigan as she looks directly into the camera with a big smile.Elenya is wearing black jeans and a black cardigan as she looks directly into the camera with a big smile, holding a tiny rubber duck in front of her face.
Elenya Madeley
Designer
Jim is wearing a plaid shirt and black trousers as he looks directly into the camera with his arms crossed. Jim is wearing a plaid shirt and black trousers as he sits on a wooden stool with his legs crossed. He holds an orange pen and looks directly into the camera, attempting to look scholarly.
Jim Reader
Senior Writer
Fiona is wearing beige trousers and a black t-shirt as she looks directly into the camera smiling.Fiona is wearing beige trousers and a black t-shirt as she lovingly hugs a pot plant and looks directly into the camera smiling.
Fiona Rowley
Senior Content Manager
Greg is wearing a grey jumper and black trousers. He stands with his arms crossed, smiling slightly and looking directly into the camera. Greg is wearing a grey jumper and black trousers as he looks off-camera. He’s touching his cheek with his left hand.
Greg Hummel
Content Specialist
Louise is wearing black trousers and a black cardigan as she sits on a wooden stool and looks directly into the camera with an expression of quiet confidence.Louise is wearing black trousers and a black cardigan as she sits on a wooden stool and looks off-camera as if admiring the view.
Louise Sidey
Junior Strategist
Siobhan is wearing denim jeans and a black cardigan as she leans on a wooden stool with one hand and looks directly into the camera, smiling.Siobhan is wearing denim jeans and a black cardigan as she leans on a wooden stool with one hand and looks directly into the camera.
Siobhan Johnson
Managing Director
Jess is wearing black trousers and a beige jumper as she sits on a wooden stool and looks directly into the camera with a big smile.Jess is wearing black trousers and a beige cardigan as she sits on a wooden stool and looks directly into the camera with a big smile, her head slightly tilted.
Jess Payne
Creative Production Director
Lizzie is wearing a black t-shirt and grey trousers. She is looking directly into the camera and smiling slightly with her hands crossed in front of her. Lizzie is wearing a black t-shirt and grey trousers as she looks directly into the camera. She touches her forehead, as if remembering something.
Lizzie Peers
Content Executive
Chloe is wearing black trousers and a thick black jumper as she sits on a wooden stool and looks directly into the camera smiling.
Chloé Jones
Junior Designer
Chiara is wearing black jeans and a beige long-sleeved t-shirt as she looks directly into the camera smiling.Chiara is wearing black jeans and a beige long-sleeved t-shirt as she looks off-camera while sipping from a white coffee mug.
Chiara Piccirillo
Junior Designer
Danielle is wearing a black jumper and blue jeans as she looks directly into the camera smiling.Danielle is wearing a black jumper and blue jeans as she hugs her small brown dog and smiles into the camera.
Danielle Clark
Writer
Imi is wearing a white t-shirt and black trousers. She looks directly into the camera and smiles slightly, with her hands crossed in front of her. Imi is wearing a white t-shirt and black trousers with her arms crossed. She’s looking off-camera and laughing.
Imogen Rashbrook
Content Manager
Nikki is wearing a white t-shirt, orange cardigan and beige trousers with her hands linked behind her back as she looks directly into the camera smiling.Nikki is wearing a white t-shirt, orange cardigan and beige trousers as she looks down at her smartphone.
Nikki Kirsh
Social Strategist
Liv is wearing a black tank top and leaning on a wooden stool with one hand as she looks directly into the camera smiling.Liv is wearing a black tank top and leaning on a wooden stool as she turns to one side with one hand on her chin.
Liv Heeney
Designer
Mollie is wearing blue jeans and a white shirt as she stands in front of a wooden stool and looks directly into the camera smiling.Mollie is wearing a beige coat and blue jeans as her dog, Sonny, jumps up to greet her. Mollie looks down at Sonny lovingly.
Mollie Gallington
Senior Content Director
Mitchell is wearing black jeans and a white t-shirt as he looks directly into the camera with a slight smile.Mitchell is wearing black jeans and a white t-shirt. He stands with his hands on his hips looking down at the floor.
Mitchell Benjamin
Content Executive
Beth is wearing a brown wool jumper and black trousers as she sits on a stool and looks directly into the camera smiling. Beth is wearing a brown wool jumper and black trousers as she sits on a stool and looks off-camera.
Beth Hughes
Content Executive
Eve is wearing a black top and white tank top, as she leans on a wooden stool with one hand and looks directly into the camera smiling. Eve is wearing a black top and white tank top. She’s standing with her arms crossed as she looks off-camera smiling into the near-distance.
Eve Kelly
Senior Content Manager
James is wearing a white t-shirt, black gilet and blue jeans as he looks directly into the camera with his arms linked behind his back, smiling. James is wearing a white t-shirt, black gilet and blue jeans as he looks directly into the camera with his arms crossed, smiling slightly.
James D'Amario
Senior Content Manager
Grace is wearing a black top and blue jeans as she sits on a stool and looks off-camera with a broad smile.  Grace is wearing a black top and blue jeans as she sits on a stool and looks directly into the camera smiling.
Grace Jackson
Senior Writer
Grace is wearing olive green jeans with a white shirt and t-shirt as she sits on a stool and looks directly into the camera smiling.Grace is wearing olive green jeans with a white shirt and t-shirt as she sits on a stool and looks off-camera at the floor laughing.
Grace Newbold
Content Executive

Hiring

Dear creatives, big thinkers, dot joiners and meaning makers 
– we’d love to hear from you.