Hi.

Welcome to my blog. I document my adventures in travel, style, and food. Hope you have a nice stay!

Make it Count

Make it Count

Question: How do we inspire people to want to earn NikeFuel with their Nike+ FuelBand? Answer: Easy – show them that “everything counts”.

In order to do this, we worked with BAFTA-award-winning animator Mikey Please to bring this Nike+ FuelBand concept to life through stop-motion animation. In the finished film, our protagonist Chris starts to see potential fuel in everything – from doing the laundry to taking out the trash – all to the bewilderment of his friends. The point? Well, if someone like Chris can do it – so can you…

Defy the Elements

Defy the Elements

Little Box of Stories

Little Box of Stories